Pricing
Prices you can read before the first call.
Three steps, each with a published starting price. Fixed scope, never hourly, and everything we build is yours.
In short
SBD's Automation Audit costs $500 and is credited in full to your build. Builds start at $2,500 at a fixed price, and most land between $5,000 and $15,000. Care plans start at $1,000 a month. Nothing is billed by the hour.
The three steps
-
01
Automation Audit
$500
one-time, credited to your build
One to two weeks
We sit with the people doing the work and measure where the hours go. You get findings ranked by severity, each with a fixed price to fix, and the blueprint for the first build.
- Process and tool map
- Hours lost per week, per finding
- A fixed price for each fix
- Blueprint for the first build
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02Where most work happens
Build
From $2,500
one-time, fixed scope
Two to eight weeks
Tools, agents and integrations built in your accounts, in two-week sprints with working software at every review. Most builds land between $5,000 and $15,000.
- Fixed price agreed before work starts
- Working software every second Friday
- Sixty days of hypercare included
- Code, accounts and docs in your name
-
03
Care plan
From $1,000
a month, cancel with 30 days’ notice
After hypercare
Monitoring and alerts on every automation, support with a stated response time, a monthly allowance of small changes and a quarterly review.
- Monitoring and alerts
- Stated response times
- Small changes each month
- Quarterly review of the numbers
Not sure where to start? Book thirty minutes. There is no charge and no pitch.
What a build costs
What each price range usually buys.
- Around $2,500
One workflow between two tools you already run. Invoices read from an inbox into your accounting software, or leads routed from forms into the CRM with a follow-up.
- $5,000 to $15,000
Where most builds land. Several workflows across three to six tools, an agent that drafts or triages, or an internal tool your team works in every day.
- $15,000 and up
A portal or operations system with its own data model, several teams on it, older systems without a clean API, or migration off a legacy tool.
The audit replaces these ranges with one fixed figure for your build.
Start here
Know the price before you commit to it.
The audit gives every fix a fixed price and the hours it returns. If you go ahead, the $500 comes off the build.
Start with an audit
In writing
Four commitments in every statement of work.
- 1You own it
Admin access, billing, code and documentation sit in accounts in your name. If you leave, it keeps running.
- 2Fixed price, never hourly
Scope and price are agreed in writing before work starts. A change is priced in writing before it is made.
- 3The audit has to be useful
If the audit report is not useful to you, you do not pay for it.
- 4Hypercare until it sticks
Hypercare runs sixty days and extends at no charge until the agreed adoption number is met.
Other offers
Priced on their own.
- MVP audit$500A senior review of an app built with Lovable, Bolt, Cursor or v0. Written report within a week.
- HardenFrom $2,500The fixes from an MVP audit made for you, with a 30-day warranty. Rebuilds from $8,000.
- Modernise$500 diagnosticOff spreadsheets and legacy software without stopping the business. Builds from $2,500.
- Extend$400 to $1,000 a dayA named specialist on your platform, booked in prepaid blocks of 40, 80 or 160 hours.
- AdviseFrom $8,000 a monthA senior technology lead one day a week or more. Minimum three months.
What moves the price
Five things decide where your build lands.
- RaisesHow many systems are involved
Each one is another API and another set of edge cases. Two systems is a different project from six.
- RaisesWhether your data is clean
Duplicates, inconsistent names and missing IDs are often the real work. The audit finds them before the build does.
- RaisesSystems without a usable API
Older ERPs and desktop software need a bridge rather than a direct connection. Very doable, and more work.
- LowersA process your team agrees on
If everyone agrees how the work should run, we build it. If not, we map it first.
- LowersStarting narrow
One workflow shipped and used beats five half-built. A narrow first build costs less and tells us both whether to go further.
How billing works
No surprises on the invoice.
- Audit
- Invoiced at kick-off. Credited in full against a build started within 90 days.
- Build
- A deposit at kick-off, then a payment at each sprint review, against acceptance criteria written before work starts.
- Care plan
- Monthly in advance. Cancel with 30 days’ notice and keep the system.
- Platform costs
- Software and model usage are billed to your own accounts, or passed through at cost and itemised.
Questions
What buyers ask about price.
Why publish prices at all?
Because you should know the order of magnitude before you spend time on a call. The figures here are starting points; the exact price for your build is fixed in writing after the audit.
Is the $500 audit fee lost if we go ahead?
No. It is credited in full against a build that starts within 90 days. If you do not go ahead, you keep the report and can take it to anyone.
Do you bill by the hour?
No. Audits and builds are fixed scope at a fixed price. The one time-based offer is Extend, where you book a named specialist in prepaid blocks that roll over.
What happens if the scope changes?
We write down the change, its price and its effect on the timeline before doing the work, and you decide. We do not absorb scope quietly and send a larger invoice at the end.
What costs are not in the price?
The software and AI usage the system runs on. Those sit in your own accounts, so you see the bills directly and keep them if we part ways. The audit estimates them for you.
Which currency do you invoice in?
US dollars by default. We can invoice in your local currency at the rate on the invoice date.
Our budget is under $2,500. Can you help?
Often the honest answer at that budget is an off-the-shelf tool, set up well. Book thirty minutes and we will tell you which one, at no charge.
How much does a care plan cost after the first year?
The same, unless the scope of what we look after grows. Any change is agreed in writing at the quarterly review.
Thirty minutes, no charge
Tell us the work. We will tell you the price range.
Bring the process that eats the most hours. You leave with a rough figure and whether an audit is worth it.
Book a call