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For sales and RevOps leads

Reply to new leads within minutes, with the CRM updated as it happens.

Leads go cold while they wait for a rep to see the form, look the company up and write a reply. We research and answer each new lead from your rules, log it in the CRM and hand the conversation to a rep once the buyer responds.

For heads of sales and RevOps at B2B companies where leads arrive faster than reps can research and answer them.

<3 min

average first reply to a new lead, for a B2B sales team

Read how it was measured

Before and after

What changes in a normal week.

Today

  • Form fills sit in a shared inbox until a rep has a gap between calls.
  • Reps spend the first half hour of each lead on LinkedIn and the company website.
  • CRM fields are filled in later from memory, or left blank.
  • Pipeline reviews turn into arguments about which stage a deal has reached.

After the build

  • Each new lead gets a first reply within minutes, written from your templates and their details.
  • The CRM record arrives with company size, industry and fit already filled in.
  • Calls, emails and meetings are logged against the deal as they happen.
  • Stage changes follow rules you agree, so the forecast reads from the same definitions.

What we build

The systems behind the change.

Built in your accounts, at a fixed price agreed after the audit. Builds start at $1,500.

  • Lead research and first reply

    Each inbound lead looked up and scored against your criteria, with a first email sent and a meeting link offered.

  • CRM hygiene

    Contacts deduplicated, fields filled from the lead data, and activity logged without reps typing it in.

  • Routing and alerts

    Qualified leads assigned by territory or account owner, with a Slack alert when a hot one comes in.

How it starts

Three steps, each with a price.

  1. 01Discovery call

    Thirty minutes on the work your team does by hand. Free, and you leave with a yes or no on fit.

  2. 02Automation Audit, $500

    One to two weeks with the people who do the work. Each fix gets hours saved and a fixed price. Credited to the build.

  3. 03Build, from $1,500

    Two-week sprints in your accounts, then 60 days of hypercare by the same engineers.

Questions

What people ask first.

Will automated replies put buyers off?

The first reply uses your wording and their details, and you approve the templates before launch. Once a buyer answers, a rep takes over the thread.

Does this work with our CRM?

We connect to HubSpot, Pipedrive, Salesforce, Attio, Zoho CRM and most CRMs with an API, and the audit confirms that before you pay for a build.

How do we stop bad data getting into the CRM?

New records are checked against existing contacts before they are written, and anything uncertain is held for a rep to confirm.

Sales leads

Bring one process your team still runs by hand.

On a discovery call we look at how it runs today and tell you what it would take to change it, with a price. The call is free.

Book a discovery call
A team of six gathered around one screen in an open-plan office
A discovery call with the people who own the process.

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